FREQUENTLY ASKED QUESTIONS...
PressCable Is Changing The Face Of An Industry...
… And With Big Changes Come Big Questions!
- CAN YOU WRITE THE PRESS RELEASE FOR ME?
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Yes, we certainly can!
We offer a professional and experienced Press Release Writing Service to our Members, which you'll find in your Members Area once you sign up with us.
This takes all the work off of your plate, and guarantees intelligently crafted news angles, more media pick ups and a whole lot of time and energy saved.
- HOW MUCH ATTENTION CAN I EXPECT TO RECEIVE?
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This really depends on the demand for the topic and how relevant and useful the Press Release is.
For example, if a sudden flu outbreak occurs and your PR contained information on how to prevent yourself from catching it, many people would be searching for this information and many journalists and bloggers would be publishing news and information on this topic.
That's what we call “riding a trend” and something our in-house writers are skilled at. The main factors to consider when estimating the attention you'll get are:
- a) The interest level and potential audience of the topic being published
- b) How newsworthy and attention grabbing the Press Release is
- c) The keywords and secondary topics covered and level of interest in those
- d) The level of competition
A lot of interest in the topic, a rising trend, a recent news event and fewer competing news stories and articles are the ideal conditions for maximum exposure and attention.
We have more training on this in the Members Area.
- HOW LONG WILL THE PRESS RELEASE RANK / BE VISIBLE?
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We've seen many campaigns where the Press Release stays on the front page of Google for over a year.
Initially you'll see very high visibility from being 'In The News' and you can even target very competitive terms and trending topics (we have training on this in the Members Area).
After the first week, the rankings settle down and into their natural position and stay there for months, even well over a year.
In more competitive niches our most successful clients do releases more regularly to stay ever present in Google.
- HOW DO I CHOOSE THE TOPIC / KEYWORDS TO WRITE ABOUT?
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We provide you with extensive training in the Members Area on how to choose good keywords to go after that will deliver you results.
It's very simple and doesn't require any keyword tools. You'll enjoy it ;)
- Q. IF YOU'RE AS GOOD AS (OR BETTER THAN) THE OTHERS THEN WHY ARE YOU LESS EXPENSIVE?
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A. Because we can be. We're a lean, fast-moving operation and we don't waste money on junk and needless fluff. Our overheads are kept purposely low. We hold a Team Pizza Party once a month, but that's about it!
Ultimately we're on a mission to Shake Up The PR Industry and Give The Underdog His Voice - That means keeping our prices accessible to The Underdog. After about a year of testing, we've struck the perfect balance between providing ultimate value to you, saving you hundreds and thousands of dollars, while making just enough for ourselves to grow PressCable, allowing us to compete with the bloated 'Industry Giants'... and get extra dips :)
- Q. WHAT WILL I NEED TO RUN YOUR SOFTWARE?
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A. The Proprietary Rapid PR Writing Software is a web-based application hosted inside Your PressCable Members Area.
Basically, if you can access the internet (which you can, since you're reading this) – you can use the software!
- Q. HOW SOON WILL MY RELEASE BE DISTRIBUTED?
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A. Once your Press Release has been submitted, it is sent through for Approval. We provide you with Same Day Approval if your Release is submitted before 2pm CST.
Once Approved your Press Release will be Distributed within 24-48 hours.